Marketo Publishing
Plan, create, schedule, measure and post HTML content to Marketo snippets for use in campaigns.
Description
Marketo made easy
Create content within the Optimizely's Content Marketing Platform to fuel your Marketo campaigns via automated integration as Marketo Snippets.
Why marketers love Optimizely’s CMP Marketo Publishing integration
The Marketo Publishing integration allows you to keep control of your branding and layouts whilst increasing the number of users with access to create content without requiring access to your Marketo system. By Deploying Marketo's and the CMP's tracking scripts with the Marketo ROI Analytics integration, you can also see the reach of your content and how it engages and creates Leads.
Features
- Optional auto-population of Marketo snippet from website posts when created within the same task
- Automated layouts bound to your existing Marketo template layouts
- Full, in-product previews prior to posting
- Apply custom UTM tracking to your links