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Browse apps</a>\n<h1>intelliAd</h1>\n<p>The intelliAd add-on lets you evaluate and optimize campaigns together with other online channels. Clicks from newsletters are tracked and assigned to an email channel, and displayed in the campaign overview.</p>\n","logo":{"type":"image","background":true,"curved":true,"zoomable":false,"isVisible":false,"mediaAttributes":{"url":{"default":null,"dark":null,"light":null},"loop":null,"thumbnail":null,"alt":null,"width":null,"height":null},"lazy":true}},"sidebar":{"reviewStatus":"Optimizely verified","worksWithHeading":"Works with","worksWith":[{"url":"/sv/enhancements/data-platform/","text":"Data Platform","altText":"Data Platform"}],"compatibilityHeading":null,"compatibility":null,"categoriesHeading":"Category","category":[{"url":"/sv/apps/apps/?categoryId=4474121","text":"Analytics & customer intelligence","altText":"Analytics & customer intelligence","isExternal":false}],"pricingHeading":"Pricing","pricing":{"paid":{"oneTimeFee":"$1200 annually thereafter","previousOneTimeFee":null,"annualFee":null,"subscriptonFee":null,"additionalOptionFee":null,"installationFee":null},"trial":null,"free":null},"developedByHeading":null,"developedBy":[],"informationDownloadHeading":"Information and Downloads","information":[{"url":"https://support.optimizely.com/hc/en-us/articles/4413200512653-IntelliAd-integration","text":"User and Admin Guide","altText":"User and Admin Guide"}],"supportHeading":null,"support":[],"officesHeading":"Office locations","offices":[{"url":"","text":"Milwaukee, US","altText":"Milwaukee, US","isExternal":false}],"partnerHeading":"Publisher","partnerLinks":[{"url":"/sv/partners/tech/brilliance","text":"Brilliance Business Solutions","altText":"Brilliance Business Solutions"},{"url":"/sv/apps/apps/?partnerId=4688799","text":"All Brilliance Business Solutions apps","altText":"All Brilliance Business Solutions apps"}],"getApp":{"buttonColor":"blue","size":"default","buttonStyle":"default","href":"#marketplace-form-block","icon":"","disabled":false,"isLoading":false,"children":"Get in contact"}},"content":{"children":"\n<p>The intelliAd integration lets you evaluate and optimize email campaigns together with other online channels. In addition to the email channel, intelliAd can analyze search engine marketing, affiliate marketing and price search engines. Clicks from newsletters are tracked and assigned to an email channel, and displayed in the campaign overview.</p>\n<p>The integration uses link masking to redirect links in a tracked mailing via the intelliAd server. The masked links are automatically generated and include multiple parameters enabling them to be assigned to a specific client. You generate an ID string in intelliAd and enter it in the intelliAd tab when creating the mailing. When clicking a masked link, the recipient will first be redirected to the intelliAd tracking server (without noticing). The tracking server analyzes the parameters included in the extension and saves them in the database. The recipient is then redirected to the actual target page.</p>"},"publisherAccordion":{"title":"About the publisher","accordionItems":[{"defaultOpen":false,"title":"About Brilliance Business Solutions","labelColor":"None","media":{"type":"image","background":true,"curved":true,"zoomable":false,"isVisible":false,"mediaAttributes":{"url":{"default":null,"dark":null,"light":null},"loop":null,"thumbnail":null,"alt":null,"width":null,"height":null},"lazy":true},"children":"\n<p><span class=\"pull-center\">Brilliance Market Solutions recognizes the delivery problems and share your passion for pioneering new ways to tackle productivity.</span></p>\n<p><span class=\"pull-center\">With a long history in B2B, manufacturing, distribution, digital commerce, content, marketing and more, Brilliance enables clients to expand their sales while minimizing their costs.&nbsp;</span><span class=\"pull-center\">Whether implementing web-based stores for parts, portals for sales reps to check pricing and inventory, or&nbsp;digital commerce&nbsp;sites integrated with back-office systems, Brilliance provides tools that allow businesses to compete on a global scale.</span></p>"}]}}" data-redux="true" data-router="false">
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intelliAd

The intelliAd add-on lets you evaluate and optimize campaigns together with other online channels. Clicks from newsletters are tracked and assigned to an email channel, and displayed in the campaign overview.

Description

The intelliAd integration lets you evaluate and optimize email campaigns together with other online channels. In addition to the email channel, intelliAd can analyze search engine marketing, affiliate marketing and price search engines. Clicks from newsletters are tracked and assigned to an email channel, and displayed in the campaign overview.

The integration uses link masking to redirect links in a tracked mailing via the intelliAd server. The masked links are automatically generated and include multiple parameters enabling them to be assigned to a specific client. You generate an ID string in intelliAd and enter it in the intelliAd tab when creating the mailing. When clicking a masked link, the recipient will first be redirected to the intelliAd tracking server (without noticing). The tracking server analyzes the parameters included in the extension and saves them in the database. The recipient is then redirected to the actual target page.

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