Browse apps</a>\n<h1>Smile.io</h1>\n<p>Easily sync your customer loyalty data from Smile to build unique customer segmentation, reports and personalized marketing message.</p>\n","logo":{"type":"image","background":true,"curved":true,"zoomable":false,"isVisible":false,"mediaAttributes":{"url":{"default":null,"dark":null,"light":null},"loop":null,"thumbnail":null,"alt":null,"width":null,"height":null},"lazy":true}},"sidebar":{"reviewStatus":"Verified app","worksWithHeading":"Works with","worksWith":[{"url":"/enhancements/data-platform/","text":"Data Platform","altText":"Data Platform"}],"compatibilityHeading":null,"compatibility":null,"categoriesHeading":"Category","category":[{"url":"/apps/all/?categoryId=4474123","text":"Chat, reviews & loyalty","altText":"Chat, reviews & loyalty","isExternal":false}],"pricingHeading":"Pricing","pricing":{"paid":{"oneTimeFee":null,"previousOneTimeFee":null,"annualFee":null,"subscriptonFee":null,"additionalOptionFee":null,"installationFee":null},"trial":null,"free":"Free trial available"},"developedByHeading":null,"developedBy":[],"informationDownloadHeading":null,"information":[],"supportHeading":null,"support":[],"officesHeading":null,"offices":[],"partnerHeading":null,"partnerLinks":[],"getApp":{"buttonColor":"blue","size":"default","buttonStyle":"default","href":"#marketplace-form-block","icon":"","disabled":false,"isLoading":false,"children":"Get the app"}},"content":{"children":"\n<h5><strong>Overview</strong></h5>\n<p>Augment your customer profiles by syncing customer loyalty data, like points balance, loyalty tier, and date joined, into ODP. Use data from Smile.io for advanced segmentation and dynamic content creation.</p>\n<h5><strong>Values & Benefits</strong></h5>\n<ul>\n<li>Create personalized content leveraging your customers’ loyalty points balance and loyalty tiers</li>\n<li>Engage customers in-between purchases with relevant messages about their loyalty points balance and encourage purchases by offering extra points</li>\n<li>Identify customers who are not yet members of your loyalty program and convert them into members</li>\n<li>Share Referral URLs in your emails to encourage your customers to invite their friends to try your products</li>\n<li>Reward customers with birthday offers</li>\n</ul>\n<h5><strong>Configuration</strong></h5>\n<ul>\n<li>Enable the Smile.io app in ODP’ App Directory: Click on the Smile.io tile, then click on the Install App button.</li>\n<li>Under the Settings tab, enter your private API key from Smile.io, then authenticate the connection. Please note that API access is only available if you’re on Smile’s Enterprise plan (Shopify & BigCommerce). (Learn how to get your Smile.io API key <a href=https://www.optimizely.com/"https://help.smile.io/en/articles/4036181-how-to-find-your-api-keys/" target=\"_blank\" rel=\"noopener\">here</a>.)</li>\n</ul>\n<p> </p>\n<p><img class=\"image-fullquality\" src=https://www.optimizely.com/"/contentassets/63324dfc5807412f92a836a49f8d9e93/s1.png#1678361110372\" alt=\"ODP settings\" width=\"1586\" height=\"606\" /></p>\n<ul>\n<li>Expand the Configuration section and click on the Sync Loyalty Data button.</li>\n</ul>\n<p><img class=\"image-fullquality\" src=https://www.optimizely.com/"/contentassets/63324dfc5807412f92a836a49f8d9e93/s2.png#1678361110372\" alt=\"Syning data screenshot in ODP\" width=\"1324\" height=\"558\" /></p>\n<ul>\n<li>You can now start using Loyalty data to: Create segments in ODP (and even sync them to Facebook and Google)</li>\n</ul>\n<p><img class=\"image-fullquality\" src=https://www.optimizely.com/"/contentassets/63324dfc5807412f92a836a49f8d9e93/s3.png#1678361110373\" alt=\"Setting up an audience with Smile.io data\" width=\"2068\" height=\"534\" /></p>\n<ul>\n<li>Enrich your messages with personalized content in your ODP campaigns</li>\n</ul>\n<p><img class=\"image-fullquality\" src=https://www.optimizely.com/"/contentassets/63324dfc5807412f92a836a49f8d9e93/s4.png#1678361110373\" alt=\"Personalizing messages with smile.io data\" width=\"2442\" height=\"1386\" /></p>\n<h5><strong>Requirements</strong></h5>\n<p>You must have a Smile.io Enterprise subscription in order to take advantage of this integration.</p>\n<h5><strong>Fields Synced</strong></h5>\n<h5><strong>Customers</strong></h5>\n<table>\n<thead>\n<tr>\n<th>Smile Field</th>\n<th>ODP Field</th>\n<th>Notes</th>\n</tr>\n</thead>\n<tbody>\n<tr>\n<td>email</td>\n<td>email</td>\n<td> </td>\n</tr>\n<tr>\n<td>id</td>\n<td>smile_id</td>\n<td>Set up as a high confidence identifier in ODP</td>\n</tr>\n<tr>\n<td>first_name</td>\n<td>first_name</td>\n<td> </td>\n</tr>\n<tr>\n<td>last_name</td>\n<td>last_name</td>\n<td> </td>\n</tr>\n<tr>\n<td>date_of_birth</td>\n<td>dob_day, dob_month, dob_year</td>\n<td>Split into three date part fields</td>\n</tr>\n<tr>\n<td>points_balance</td>\n<td>loyalty_points_balance</td>\n<td> </td>\n</tr>\n<tr>\n<td>referral_url</td>\n<td>smile_referral_url</td>\n<td> </td>\n</tr>\n<tr>\n<td>state</td>\n<td>smile_state</td>\n<td> </td>\n</tr>\n<tr>\n<td>vip_tier_id</td>\n<td>loyalty_tier_id</td>\n<td> </td>\n</tr>\n<tr>\n<td>created_at</td>\n<td>loyalty_profile_created_at</td>\n<td> </td>\n</tr>\n<tr>\n<td>updated_at</td>\n<td>loyalty_profile_updated_at</td>\n</tr>\n</tbody>\n</table>\n<p> </p>\n<p> </p>"},"publisherAccordion":null}" data-redux="true" data-router="false">

Smile.io

Easily sync your customer loyalty data from Smile to build unique customer segmentation, reports and personalized marketing message.

Description

Overview

Augment your customer profiles by syncing customer loyalty data, like points balance, loyalty tier, and date joined, into ODP. Use data from Smile.io for advanced segmentation and dynamic content creation.

Values & Benefits

Create personalized content leveraging your customers’ loyalty points balance and loyalty tiers
Engage customers in-between purchases with relevant messages about their loyalty points balance and encourage purchases by offering extra points
Identify customers who are not yet members of your loyalty program and convert them into members
Share Referral URLs in your emails to encourage your customers to invite their friends to try your products
Reward customers with birthday offers

Configuration

Enable the Smile.io app in ODP’ App Directory: Click on the Smile.io tile, then click on the Install App button.
Under the Settings tab, enter your private API key from Smile.io, then authenticate the connection. Please note that API access is only available if you’re on Smile’s Enterprise plan (Shopify & BigCommerce). (Learn how to get your Smile.io API key here.)

ODP settings

Expand the Configuration section and click on the Sync Loyalty Data button.

Syning data screenshot in ODP

You can now start using Loyalty data to: Create segments in ODP (and even sync them to Facebook and Google)

Setting up an audience with Smile.io data

Enrich your messages with personalized content in your ODP campaigns

Personalizing messages with smile.io data

Requirements

You must have a Smile.io Enterprise subscription in order to take advantage of this integration.

Fields Synced

Customers

Smile Field	ODP Field	Notes
email	email
id	smile_id	Set up as a high confidence identifier in ODP
first_name	first_name
last_name	last_name
date_of_birth	dob_day, dob_month, dob_year	Split into three date part fields
points_balance	loyalty_points_balance
referral_url	smile_referral_url
state	smile_state
vip_tier_id	loyalty_tier_id
created_at	loyalty_profile_created_at
updated_at	loyalty_profile_updated_at

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